Musical chairs: Fun and games with Cool Pink
Time: 2pm-4pm
Location: Leeds
Venue: Alea casino, Leeds
Cost: £10(plus VAT)
The Digital Week team have been enjoying nostalgic memories of childhood birthday parties where pass the parcel and musical chairs were a regular feature but would you be brave enough to use these innocent games to develop your digital strategy?
Opera North are no stranger to pushing the boundaries of creativity so when Coolpink suggested a take on a classic kids game to generate further ticket sales, obviously they said yes.
This show-and-tell event will explore the creative idea behind the project and debate the effectiveness of digital games development for tangible return on investment. Joining the mix will be games developers Gamerholix, and award winning composers Organiq Music.
Voted Best Web Design company at the Yorkshire Digital Awards, the Coolpink team will be calling upon their creative streak to get you thinking about digital marketing differently. Long gone are the days when online games were linked with teenage boys confined to their bedrooms. They are now being used by the smartest brands around to increase brand awareness, generate customer data and engage with customers on the way to sales.
Want to play?
